PUMA and treble winners Manchester City have today launched the new away kit – which celebrates Manchester's industrious heartbeat and its people.
Check it out!
What's the story?
PUMA and Man City celebrate the heart of the northern England city in a new stunning new away kit.
Just like the city itself, the new jersey is made a 'bit different'. Manchester is well renowned for its industrial era, its history, and its heritage, and PUMA have embraced that for the treble winners' new away threads.
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Let's take a closer look...
Man City's new PUMA away kit
PUMA have outdone themselves with City's kit for the upcoming season and the treble winners will be styling in white for many of their 2023/24 away matches.
The Citizens' new away kit draws inspiration from the towering mills, buzzing warehouses and industry of Manchester. The all-over tonal graphic print gives the shirt a retro feel and draws inspiration from archival weave patterns from the city.
In complementing the classic white base, the shirt features accent colours that honour the city's creative heritage, including vibrant gold flame highlights, inspired by the famous brickworks of Ancoats, in Manchester.
The inside neck of the jersey also features a symbolic representation of the factory skyline of the city of Manchester.
The jersey also ensures that fans represent their team and the city where it all began – from the streets of Manchester to Europe's biggest stage.
"We wanted to design a kit that was fit for champions," says Marco Mueller, PUMA's Senior Head of Product Line Management Teamsport Apparel.
"The jersey combines modern design elements with nods to the city itself, resulting in something that truly resonates with those that wear it, whether that's on the pitch or in the stands.
The jersey is powered by Manchester - combining industrial colours with a traditional collar that really gives a progressive but classic style," he added.
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To celebrate the launch of the new Man City away threads, custom Octane and Fennec decals based on the club's away kit design, PUMA themed wheels and a PUMA player banner will be available in the popular sports action game Rocket League from 24 August through to 5 September.
Manchester City will also debut the new away strip in their opening English Premier League game hosted by Vincent Kompany's Burnley FC at Turf Moore on Friday.
This kit is available from today at PUMA Retail stores, PUMA.com, Sportsmans Warehouse and Totalsports. Price is R1199 and R1099 for Junior.
Scroll through the gallery to get a good look at City's new away jersey:
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