New potential advertising platforms are springing up all the time and while some miss the mark, those that find traction are the spaces that your brand needs to be in. As content creators and conversation curators that want to continually grow our audience, Soccer Laduma has an obligation to move into the spaces where our audience are congregating and we've done just that! Just take look at our Triangle of platforms, and imagine the possibilities of a multi-platform creative campaign roll out. The potential for success is endless!
A 360-degree Campaign Approach:
When a brand approaches Soccer Laduma for a marketing/advertising solution that requires a 360-degree approach, it's because they have a challenge that needs solving. We've seen it written that marketers can find it tough to negotiate cross-platform deals with publishers and media companies. And we know that even when you do manage to strike a deal where multi-platform campaigns are secured, that making those campaigns work efficiently and with maximum impact can be a real challenge. That's where we come in. Because we have adopted a 360-degree content strategy to grow our own platforms, we can say with confidence we know how the puzzle fits together.
Tailor Made To Fit Your Brand:
There is no one package fits all solution. We understand that each package will look different for each client and requires varying degrees of activity from each platform. 360-degree campaigns are complex and works with cross platform cohesion. Much deliberation goes into conceptualising a package that benefits each individual client, meets their success metrics, and even more effort and collaboration is needed to ensure delivery. But the result, when executed properly, is powerful.
Effective Marketing Solutions:
Advertisers should demand accountability and analysis in order to make informed decisions on active campaign and post-campaign measurement. It's numbers that back up effectiveness, not gut feel. Soccer Laduma's ability to closely monitor campaign data ensures adaptability and directional changes on our active campaigns to maximise its effectiveness. We say 'our', because Soccer Laduma understands the need to work collaboratively with advertisers to develop and execute concepts through a wide variety of channels. When you decide to go 360 with us, we go from being just an advertising platform, to becoming a creative partner with effective marketing solutions for you.