Playing in his fifth World Cup, Mexico's recognizable figure between the sticks is widely regarded as a World Cup legend.
We look at how he became this mystifying figure on the World Stage, his work with brands and his love for gaming...
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Check it out!
What's the story?
37-year-old Club America goalkeeper Guillermo Ochoa is playing in his fifth World Cup and is still wining the hearts of fans around the world.
The World Cup is his big stage and where he gets the most publicity, but there's more to the man that meets the eye.
From working with an array of well known brands to streaming on Twitch, we look at how he earned his cult hero status and what else makes him so cool...
Cult Hero: Guillermo Ochoa
Guillermo Ochoa, affectionately known as Memo, was first introduced onto the World Cup stage in 2006 and has been the one of the most popular figures in Mexican football since.
His shot-stopping and trademark curly hair has made him arguably the most recognizable Mexican player. He's the perfect definition of a cult hero.
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He's had memorable moments in almost every World Cup he's played in, most recently in the ongoing showpiece in Qatar, where he saved a Robert Lewandowski penalty against Poland.
He's somebody that is admired by all, possesses great skill in goal, and gets the crowd going! This is why brands such as Coca-Cola, Vicks, beer company Ultra and Mexico's number 1 tequila, Gran Centenario have worked with him.
Ochoa the gamer
Apart from being a Rockstar of a keeper, and appearing on ads, Memo is an avid gamer on streaming app Twitch.
When speaking to Hypebeast, he explained his love for gaming:
"I've always been into gaming. I really enjoy having a device to play with even when I'm not home. When lockdown started, my wife suggested I should give Twitch a try and now it's a new way for me to connect with my fans. I go live and interact with them in a way that was not available a few years ago."
Memo isn't the only Mexican baller who streams on Twitch. Former Manchester United striker Javier Chicharito Hernandez
His console of choice is an Xbox, he's done work with them in the past and travels with a controller to tournament, to enjoy his down time.
At 37, this is likely Ochoa's final World Cup appearance, unless he decides to push on until 2027, where Mexico will co-host alongside Canada and the US.
Scroll through the gallery to view snaps of Ochoa at the World Cup:
Have your say on Ochoa... is he the biggest cult hero at the World Cup?
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